for instant buzz in your humdrum pitch, just add quotation marks!
someone said it, right?

This "just" in from Dan Roth, buzz assassin:

Hi, Dan:

As I mentioned in my voicemail message, I'm working with two hot tech companies right now -- both of which will be "coming to a city near you..."

I hope you are interested in meeting with Steve -- He would be happy to share with you RandomCompany's "secrets" -- and why companies are choosing RandomCompany Software's services over their, perhaps, bigger named competitors.

I look forward to hearing from you!

Cheers,

M______ B____